Search: sergio brodsky

The Burj Jacinda Adern

Silencing urban terror like dead-end streets

Looking at terrorist organisations as brands may seem trivial but doing so allows us to dissect and understand the elements and organising principles that make them who they are.

+ POOL New York advertising

Impact branding for the urbanising century

Global media and advertising come with a huge environmental footprint. But imagine a world in which brand communications, in right hands and under strong thinking, can become a regenerative force for cities.